Mid-Size Sedan Sales FY24 vs FY23 – Verna, Virtus, Slavia, City, Ciaz

The mid-size sedan segment in India was once considered highly competitive, with several models vying for attention. However, now, this segment is fighting for survival in a market that is more inclined towards SUVs in the sub-4m, compact and mid-sized segments while even hatchback claim more attention from buyers in the country.

Hyundai Verna, Volkswagen Virtus, Skoda Slavia, Honda City and Maruti Suzuki Ciaz are the mid-size sedans currently on sale in India with combined total sales of 97,475 units in FY24. In FY24, sedans in the mid-size segment saw the Hyundai Verna emerge victorious from among its rivals Virtus, Slavia, City and Ciaz as the most preferred choice among sedan buyers in the country.

Verna sales stood at 30,027 units in the FY24 period with an average of 2,502 units sold each month to command a 30.80% share. Even as Verna sales set off to a strong start in the first quarter of FY 23-24 with 11,689 units sold, its sales dipped considerably in Q2 FY23-24 to 8,044 units to end H1 period with 19,733 unit sales. The 2nd half of the year was also not as promising as sales continued to dip each month to 4,726 unit sales in Q3 FY23-24 but improved slightly to 5,568 units in the Q4 period. H2 sales fell to 10,294 units, a 47% decline from sales seen in the H1 period.

VW Virtus, with a 5 Star safety rating at Global NCAP, was at No. 2 on the list of mid-size sedan sales in FY24 with 21,094 units sold. It currently commands a 21.64% share in this segment and has seen an average monthly sales of 1,758 units. Sales in the Q1 period stood at 4,924 units which improved to 5,668 units in Q2 FY 23-24 but fell marginally to 5,145 units and 5,357 units in Q3 and Q4 period.

It was followed by the Skoda Slavia, which is also a 5 Star safety rated sedan, with 19,092 units sold in FY24. This was at an average of 1,591 units each month with the Slavia commanding a 19.59% share in this segment. While there had been 4,920 units and 4,892 units of the Slavia sold in the Q1 and Q2 periods of FY23-24, its Q3 sales improved to some extent to 5,652 unit. However, sales declined again in the last quarter to 3,628 units.

The once dominant Honda City suffered a severe decline in