Ford opts to slow F-150 Lightning EV production, not lower price
Ford is reducing planned production volumes of the F-150 Lightning electric pickup truck by half next year, Automotive News reported Monday, citing a memo addressed to suppliers.
County Dearborn latest news
Ford Reportedly Plans to Halve F-150 Lightning Production
The growth rate for electric-vehicle adoption has recently been in something of a lull, and automakers have responded with a widespread pullback in EV investment. Ford is no different, with the automaker planning to scale back production of the F-150 Lightning next year. That's based on an internal planning memo, which was obtained and reported on by Automotive News. Ford reportedly told suppliers to expect an average volume of roughly 1600 Lightnings per week at its Rouge Electric Vehicle Center in Dearborn, Michigan, beginning in January. That figure is half of the 3200 Lightnings that Ford had previously expected to produce, with the ultimate goal of building 150,000 units per yea
Ford slashes F-150 Lightning EV production, says it's matching customer demand
The next domino to fall in Ford’s evolving electric vehicle game plan? The slowdown in production plans for the F-150 Lightning EV pickup.
2024 Ford F-150 Lightning Sales Face Major Setbacks
Ford Motor Company will reportedly reduce the production output of the Ford F-150 Lightning by half next year due to changing market demands, says Automotive News.
Ford reportedly cutting F-150 Lightning production next year
Ford Motor Co. will reportedly soon reduce the number of F-150 Lightning electric pickup trucks it builds on average every week.
WATCH: How Ford F-150 Lightning Is Made At Rouge Electric Vehicle Center
The Ford F-150 Lightning has the bragging rights as the best-selling electric pickup truck in the US, but like any vehicle, life starts at a humble factory, and the YouTube channel Frame is giving us a tour of the Ford Rouge Electric Vehicle Center to see how the model is made.
Junkyard Gem: 1997 Ford Probe
Ford's partnership with Mazda began in the early 1970s, when the Mazda Proceed pickup went on sale here as the Ford Courier. By the middle 1990s, Ford owned a third of Mazda and had profited handsomely through the use of Mazda engineering in its vehicles. The 1991 and later Escort was sibling to the Mazda 323/Protegé, for example, and Mazda was able to cash in on the SUV craze early by selling Ford Explorers with Navajo badges. One of the more interesting products of the Mazda-Ford partnership (which was terminated when Ford sold off its Mazda stake in the wake of the 2008 financial crisis) was the Ford Probe, a sporty liftback coupe sold for the 1989 through 1997 model years. Here's one of the final Probes sold in the United States, found in a San Francisco Bay Area car graveyard.
UAW strike lost Ford 100,000 sales and cost $1.7 billion in lost profits
DETROIT — A six-week United Auto Workers strike at Ford cut sales by about 100,000 vehicles and cost the company $1.7 billion in lost profits this year, the automaker said Thursday.