Is $9,300 Cheap Enough? New Toyota Urban Cruiser Taisor Debuts In India

Toyota and Suzuki continue to expand their badge engineering collaboration in emerging markets such as India and South Africa. The most recent manifestation of this partnership is the Toyota Urban Cruiser Taisor, a, affordable subcompact SUV tailored for the Indian market closely derived from the Suzuki Fronx. Like its counterpart, this model utilizes Suzuki’s Heartect platform and offers gasoline, mild hybrid, and CNG powertrain options.Toyota designers have studied the rebadging process long enough to know that subtle adjustments can yield significant alterations in a vehicle’s appearance.

In this context, the smaller grille and the Toyota-specific LED graphics of the headlights help the Urban Cruiser Taisor differentiate from its Suzuki twin, despite the fact that the rest of the bodywork is shared between the two.More: Suzuki Is Reportedly Working On A Fully Electric MinivanIn a quest to infuse more Toyota-ness into the Suzuki, the slim DRLs were inspired by the headlights of the Land Cruiser Series 300. Of course, Toyota added its own emblems, color palette, and 16-inch alloy wheels. Despite the effort, we have to admit that the larger Toyota Urban Cruiser Hyryder and Suzuki Grand Vitara SUV twins are a more successful case of subtle rebadging.The interior is a spitting image of the Suzuki, with the exception of the Toyota badge on the steering wheel.

There is no digital instrument cluster, but the 9-inch free-standing infotainment supports wireless Android Auto and Apple CarPlay connectivity. High-spec trims also get a head-up display and a wireless charging pad. Don’t expect any sophisticated ADAS, but at least Toyota offers six airbags.Measuring 3,995 mm (157.3 inches) in length, the Urban Cruiser Taisor stands as the smallest SUV in Toyota’s global lineup, sharing this compact stature with the Daihatsu-based Raize.