With the Indian luxury car market on the cusp of hitting a record high, Hyundai Motor Corporation is looking to launch its premium, luxury brand Genesis in the country, most likely by late 2025. Sources say, the South Korean car major has set up a new team to craft a plan for the market launch of the Genesis brand in India. Our sister publication Autocar Professional learns the predominant focus of the Genesis brand in the country will be electric vehicles, and that too, majorly SUVs. This corroborates our report from a while back that said Hyundai was keen to bring its Genesis luxury arm to India.